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rauno
How did you come up with the microstartup idea?
Daniel
Amazon provided the send-to-Kindle functionality for years. But they stopped all the developments a few years ago, leaving users in frustration.
As someone who read a lot of blog posts and online content, I'm one of those frustrated users.
I saw the demand and decided to build a better alternative.
rauno
How did you find your first customers?
Daniel
By building in public on Twitter.
I built the MVP in a weekend, shared it on Twitter and got some tractions. A few weeks later, someone mentioned KTool on Hacker News and I got my first sale.
rauno
How are you finding your customers today?
Daniel
Mostly on Twitter and by word of mouth. I started exploring SEO and Reddit but haven't yet to find success.
rauno
What's your advice for other microfounders who want to get started?
Daniel
— I think the most difficult thing is to get started. Don't treat it as a new startup and you would overthink a lot of things. Treat it as a weekend project you build for fun—then share it on Twitter/Reddit/IndieHacker.
— Ask questions. People love to give suggestions on things you're working on, but only if you ask for it.
— If you're struggling with marketing like myself, try building in public on Twitter. The BIP community there is really supportive.
