There are already a couple of knowledge base softwares out there to help you improve your customer support. And while most of them are certainly doing a good job, are they actually making use of the best content management system in the world?
I have been using Notion for a few years now. It's an amazing tool for storing and organizing all of my company's knowledge and documentation. After a while, I realized that I need something that I can expose to my customers.
I didn't want to leave Notion. Furthermore, it should feel similar to tools such as Intercom or Zendesk. Since I couldn't find the right solution – I built HelpKit. Sure, you can publish your Notion page on its own but it might come across as unprofessional. The Notion URL, distracting links pointing to Notion and the lack of customizability are just a few disadvantages.
HelpKit is solving all of this. It’s for businesses who need an easy no-code way to create a reliable knowledge base powered by Notion. You write your help articles in Notion and HelpKit takes care of the rest. It's as simple as that.
MicroFounder
How did you find your first customers?
Dominik
Build in Public on Twitter. I started sharing my journey from $0 MRR on Twitter and it quite resonated. In fact, I started out with 300 followers and since I have "launched" HelpKit on Twitter I gained ~1000 followers. The first two sales were actually made as a pre-order to see if someone would be willing to pay money for the product without the product even existing. I had the pre-order running for two weeks and honestly hoped to have more than 2 pre-orders but the feedback of both was so encouraging that I knew I am onto something.
MicroFounder
How are you finding your customers today?
Dominik
I am doing a mix of SEO, Build in Public and luckily can rely on the amazing Notion community that shares HelpKit by word of mouth. It took a lot of time and effort to get deep into the Notion community but it was worth. That being said, there's a lot of room for me and HelpKit to grow in terms of marketing and I am excited for that.
MicroFounder
What's your advice for other microfounders who want to get started?
Dominik
Get your product in the hands of potential customers as early as possible. Do not hide from the world. Share your progress on Twitter, talk to your cats, ask for feedback from Reddit or IndieHackers, and listen closely to the feedback.
Ask for harsh and honest feedback. Sharing my journey on building HelpKit opened up so many amazing opportunities. I encourage you to try out a bunch of things. Throw a lot of ideas on the wall and focus on what sticks. Sounds weird but you will feel if your product has traction. If you have to fight for attention and customers it might be a chance to utilize your flexibility as a Indiehacker to move to a new project.