As a technical person, it's very common that your friends and friends of their friends usually need something technical :) So, it was the same with me. My friends often asked me about building a simple website or a system for them. Creating a system or a simple website just for one company is time-wasting. After years, I decided to do something about it. I did some research about available tools. After a few small pivots, we created Calendesk - an online booking system.
MicroFounder
How did you find your first customers?
David Lynch
We started with social groups. We offered free access for beta users. Some of the users became our paying customers.
Later on, we invested some money in paid ads. The product wasn't perfect yet, so it felt like wasting money, but it brought us traffic, which helped us to improve the platform. We always wanted to talk to our customers directly, and the one-to-one calls worked pretty well.
